Lessons from Harvard’s Study on Newsworthiness and the Power of Surprise in Communications
Capturing and maintaining attention is a significant challenge in the [...]
Own the Crisis or Let It Own You
A Los Angeles Lesson in Crisis Communications Effective crisis communication [...]
Shifting Gears – Part 2
Tailor Your Message A one-size-fits-all approach won’t succeed in today’s [...]
The Missing Piece in DOGE’s Fight for Government Accountability Is A Communication Operation
Government watchdog groups like the Department of Government Efficiency (DOGE) [...]
Is Your Message Stuck in Reverse? Here’s How to Shift Gears
If your message feels stalled—like you’re spinning your wheels—it’s time [...]
Politicians Don’t Care Because They Don’t Know
California’s legislative process is a colossal machine, operating at a [...]
Don’t Blame the Lobbyists. Blame the Game
When people hear the word “lobbyist,” it often evokes negative [...]
Why Public Affairs/Relations Firms Fire Their Clients
A PA/R firm is only as effective as the organization [...]
Driving Public Relations Internally
A comprehensive public relations (PR) program is based on the [...]
Taking Your Communications In-House
While it may be wise for any organization to maintain [...]